Johannesburg · Independent since 2015

Our client became our co-founder.

Outerbounds was built out of two disciplines meeting: a content and culture operation rooted in African urban music, and large-scale commercial marketing. One of us was buying, the other was selling. A provider of large-scale strategy converged with a new-age digital producer and executor.

Who you're working with

Devon “DP” Pyoos, founder of Outerbounds

Devon “DP” Pyoos

Founder

Devon built OB Media Urban — content and culture, rooted in African urban music. He still reads every brief himself and remains close to camera, where it matters.

His side of the business runs across music and entertainment, drinks, retail and publishing. Early on it produced a Savanna Loco launch video and charged neither the brand nor the agency for it — it brought in more work than any pitch would have. Within a few years Outerbounds was a listed vendor at Distell, The Foschini Group and GQ.

Margeaux Swartz, co-founder of Outerbounds

Margeaux Swartz

Co-Founder

Margeaux came to us as a client and hired OB Media as her film and photography partner. She was on the buying side of the desk, which is why commercial judgment has been in the building since the first day.

Her career runs through property development and inner-city regeneration, global sport, and luxury and hospitality — she headed marketing for South Point through Braamfontein's regeneration, and before that coordinated between FIFA officials and international team delegations at the 2010 World Cup. Today she works in brand, experiential and sponsorship.

Source: Mail & Guardian, 23 November 2012 — “Margeaux Swartz, who heads the company's marketing division”. World Cup role in her own words, from her LinkedIn profile.

The shape of it

We plug in, or we build.

We work directly with brands, and we work alongside the agencies already on the brief. Most of the time it has been both. Sometimes that means taking a campaign already in market and doing the part nobody has the bench for. Sometimes it means building the thing from the brief up.

We service media agencies and mother agencies, and lighten their load.

Every brief is still read by a founder.

Tell us what you're building. We reply within one business day.

Start a brief